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	<title>Red Antler &#124; Latest</title>
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	<description>NEWS FRESH FROM THE FOREST</description>
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		<title>Confidence, Conviction, Communication: 3 Ways Startups Can Step Up Their Game</title>
		<description><![CDATA[Make sure to check out my most recent article for Fast Company about three ways startups can step up their game. “What are these lessons that are better off learned early? What can startups adopt from their larger, more established counterparts along their journey to (hopefully) one day becoming one?” For answers, read the full [...]]]></description>
		<link>http://redantler.com/news/confidence-conviction-communication-3-ways-startups-can-step-up-their-game/2395/</link>
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		<title>The Hummus &amp; Pita Co. Is Now Open!</title>
		<description><![CDATA[We are excited to announce the grand opening of our savory client, The Hummus &#38; Pita Co.  Beginning with the launch of their flagship location at 6th Avenue and 17th Street in Manhattan, The Hummus &#38; Pita Co. serves authentic, fresh, fast-casual Mediterranean in an environment that captures the communal experience of the food. Beginning [...]]]></description>
		<link>http://redantler.com/news/the-hummus-pita-co-is-now-open/2361/</link>
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		<title>iTunes Store features Tasting Table&#8217;s Digital Books!</title>
		<description><![CDATA[Tasting Table’s latest digital book, Chef’s Recipes 2012 Winter Edition, was highlighted on the iTunes Book Store! Make sure to download it (and Tasting Table&#8217;s 3 other amazing digital books for free!) for great insider recipes and tips from chefs!]]></description>
		<link>http://redantler.com/news/itunes-store-features-tasting-tables-digital-books/2333/</link>
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		<title>It&#8217;s Not The End of The World</title>
		<description><![CDATA[Within the last 2 months, our client Tasting Table launched 3 more digital books: “Sous Chef Series 2011 Collection,” ”Mark the Moment—Ten Forces of the Food World Recall the Moment They Made Good by Their Mentors,” and &#8221;Chef’s Recipes’ 2012 Winter Collection.&#8221; After the first book released this past Fall, the process has gotten much smoother, and seeing the [...]]]></description>
		<link>http://redantler.com/news/its-not-the-end-of-the-world/2320/</link>
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		<title>Bolt on Branding Served!</title>
		<description><![CDATA[Our project for tennis client, Bolt, is featured on Branding Served. Bolt approached us to help them launch a new tennis brand. The challenge was to differentiate this technologically focused racquet and company from the many established players in an overcrowded industry. We developed the mark, identity and applications to stand for innovation and advancement [...]]]></description>
		<link>http://redantler.com/news/bolt-on-branding-served/2294/</link>
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		<title>Accommodating Everyone (or Not)</title>
		<description><![CDATA[I recently sent an invitation to family and friends. It needed to be unexpected, personal and tell a story that a card couldn&#8217;t. So we created a video, made a website, and emailed the link. A fast and direct notification, utilizing web resources and a more advanced mode of communication. Until I was met with [...]]]></description>
		<link>http://redantler.com/news/accommodating-everyone-or-not/2285/</link>
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		<title>How Any Company Can Think Like A Startup</title>
		<description><![CDATA[My latest article for Fast Company reveals how any company can think like a startup. “Is simply being small and new a recipe for creative thinking, and if so, what happens when a startup gets bigger, and older (presumably everyone’s goal)? How can we define what’s working so well at the startup level, in order [...]]]></description>
		<link>http://redantler.com/news/how-any-company-can-think-like-a-startup/2250/</link>
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		<title>Letter from a French Man</title>
		<description><![CDATA[Packing your stuff, saying au revoir to everyone, jumping on a plane and off you go. Nine hours later you are alone in a hostile world where nobody understands your strong accent and you can&#8217;t understand their fast speech. At this point every conversation you have is composed of &#8220;what?&#8221; followed by &#8220;thanks!&#8221; but you [...]]]></description>
		<link>http://redantler.com/news/letter-from-a-french-man/2217/</link>
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		<title>StyleSeat Featured on Mashable!</title>
		<description><![CDATA[It is no surprise that our awesome client, StyleSeat, was just featured on Mashable Business’ Spark of Genius Series. StyleSeat, which launched in May of 2011 as the brainchild of co-founders Melody McCloskey and Dan Levine, is a new online platform for the beauty and wellness industry. Since launch, they’ve expanded to a network of [...]]]></description>
		<link>http://redantler.com/news/styleseat-featured-on-mashable/2215/</link>
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		<title>NYC Media Lab launches!</title>
		<description><![CDATA[We’re excited to announce the launch of NYC Media Lab. With the goal of generating research, knowledge transfer and new business models, NYC Media Lab tackles the big questions facing the media industry today. And they go one step further &#8211; they match the industry with the academics undertaking relevant research in order to drive [...]]]></description>
		<link>http://redantler.com/news/nyc-media-lab-launches/2203/</link>
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		<title>Red Antler Holiday Playlist</title>
		<description><![CDATA[We have a lot to be thankful for over the last year. We&#8217;ve worked with some incredible people, the team has grown, and we&#8217;re settling into a new, larger habitat in DUMBO. To get in the spirit we&#8217;ve been rocking out to our fair share of holiday music (despite Simon&#8217;s grinching). We thought we&#8217;d send [...]]]></description>
		<link>http://redantler.com/news/red-antler-holiday-playlist/2193/</link>
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		<title>3 Ways to Put Your Customer First</title>
		<description><![CDATA[My new article for my monthly Fast Company series is up. Just in time for the holidays, it talks about growing your business by practicing generosity and putting your customers first. “The brand that puts its users first, whose sole purpose is to serve them, will surely win. But it’s one thing to know this, [...]]]></description>
		<link>http://redantler.com/news/3-ways-to-put-your-customer-first/2254/</link>
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		<title>Set a World Record with Us!</title>
		<description><![CDATA[Thanks to our awesome client RecordSetter, we’ve had a lot of exposure to unusual records &#8211; from feats of strength such as Furthest Distance for a 4-Year-Old to Pull a Car Using Their Hair to the more slapstick Most Pizza Slaps to the Face in 15 Seconds. Needless to say we’ve had lots of fun [...]]]></description>
		<link>http://redantler.com/news/set-a-world-record-with-us/2172/</link>
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		<title>New DUMBO Digs</title>
		<description><![CDATA[Since starting Red Antler in 2007, we’ve been through many workspaces. From Emily’s couch in the early days, to sitting on a futon in Behance’s first office, to renting desks from The Happycorp Global and The Hyperfactory in Soho&#8230;and then came DUMBO in April 2010 when Simon Endres joined as a partner and the team began [...]]]></description>
		<link>http://redantler.com/news/new-dumbo-digs/2155/</link>
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		<title>Brand Early, Not Often</title>
		<description><![CDATA[Fast Company has invited me to write a monthly series of articles as part of their expert blogging community. I’m so excited to contribute to one of my favorite publications, and look forward to sharing my thoughts each month. My first article, “Brand Early, Not Often,” makes a case for the importance of branding and [...]]]></description>
		<link>http://redantler.com/news/brand-early-not-often/2252/</link>
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