When Framebridge launched their custom framing service two years ago, they gained a loyal fan base around the country. There was clearly a need for a faster, easier, and more affordable way to frame than traditional frame shops. As they continued to gain traction, the Framebridge team approached us to evolve their brand to better reflect their unique value proposition.
We collaborated with Framebridge to reimagine everything from brand identity to web experience to art direction, positioning it as a premium, effortless experience that brings your story to life.
We created a brand that would feel right at home within the interior design world, while still highlighting its tech-powered platform. The website was designed to be as personal and streamlined as possible, guiding the user through the process of finding the perfect frame. We also did a photoshoot with real consumers in their homes, in addition to a behind the scenes shoot at the Framebridge studio in Washington, D.C., for use across web, email, and beyond.